Positivo

Using Music against HIV-AIDS discrimination

A group focused on activities using music
to find solutions for HIV-AIDS related
issues in Mozambique.

We play music.
We break taboos.
We fight discrimination.

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Our vision is that there will be a significant increase in the number of people getting tested and taking HIV-AIDS medication in Mozambique, as well as a significant improvement in the way people live with the disease.

Our method consists in organizing music workshops and shows to encourage Mozambicans to sing their own solutions, young local leaders to emerge from their community, become great artists and HIV-AIDS activists.

Our perspective is to valid the POSITIVO experience in Mozambique before exporting it to other countries in Africa.

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Practical, Participatory and Appropriate
Social Mobilisation and Messaging

In 2007 a group of artists and activists came together to create an association with the aim of using music in a truly unique participatory approach for HIV/AIDS campaigns and awareness raising.
Using music as a tool for social change Positivo began developing a method for highly effective public health messaging with Mozambican school children.

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Guiding ethics of the association

  • Positivo start from the assumption that Mozambicans are capable of making correct/healthy life decisions when presented with correct/healthy information.
  • Positivo don’t impose their message on the target group. The team works alongside the target group, as equals, with the purpose of creating a message together, using the medium of music.
  • If you want to change behaviour within a designated social group, you must engage the group in dialogue and listen to them.
  • Mozambicans have the solutions to their problems, Positivo simply amplify their messages through music.

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